Category: Marketing 101

Let’s talk about you – the social media marketer, business owner, or individual who handles the company’s social media accounts. More specifically, this discussion will focus on:Accounting for exhaustion and creative block;Clearing your mind; andThe importance of a social media sabbaticalAccounting for Your Own ExhaustionWhat else can impact on the effectiveness of your social media ...

Buying or renting a place to live is a big decision for anyone – it doesn’t matter if they intend to live their long-term or short-term.As one of the most hotly contested industries (there will always be people wanting to find somewhere new to live), it can be hard for real estate agencies to stand ...

A Look at How Vacation Certificates Lead to More SalesThe sales game can be an absolute nightmare sometimes. If you’re involved in it, you know how disheartening it can be to get oh-so-close to that much desired sale, only for it to slip through your fingers right at the end. Closing a sale can depend on ...

A solid business promotion can bring in much needed sales during slower periods and help your business expand its reach. Sometimes, however, coming up with a new promotional idea can be tougher than we expect. So, how exactly do you come up with the right promotion to suit your business’s needs and overall objectives? There is ...

Question: how have your sales been recently?In the business world, we all experience those slumps in sale numbers – sometimes it’s a seasonal thing, but there can also be a range of other reasons why your sales may be taking a hit.​​Key to combating low numbers is finding ways to get people more excited about ...

Rewarding Loyal Customers is Cheaper than Attracting New OnesWhen a business is looking to sell more and increase their profits, they often turn their mind towards how to generate new business: new subscribers, new gym members, new clients, etc.It makes sense – new money comes from new customers, right?Well, not necessarily. In fact, you’ll often ...